CLIENT

POZY

Quinn of QALA Creative designed the branding for Pozy, a flower shop in Miami, along with their Frequent Flower Club program. The branding was inspired by local flowers. Quinn created three branding options for them including logos, logo variations, colors palettes, type pairings, patterns, and custom illustrations, each inspired by a different flower. After narrowing down the options, the final logos were picked and Quinn used them to create additional assets.

Floral arrangement display with various colorful flowers in glass vases on beige pedestals and a stool, featuring the word 'Pozy.'

PROJECT TYPE

Logo & Branding

SERVICES PROVIDED

Custom full branding package

  • Logo

  • Logo variations

  • Second brand logo and variations

  • Color palette

  • Type pairings

  • Brand pattern

  • Over 20 custom illustrations

  • Brand guidelines

  • Business cards

  • Hang tags

  • Plant and flower care cards

  • Web graphics

  • Merch design

  • and more!

LOGO & VARIATIONS

A woman arranging a floral bouquet with various colorful flowers on a table. Several vases with different types of flowers are in the background. The background is wooden, and there are gardening tools on the table. The word 'POZY' is displayed above.
Stylized word 'pozy' with a small floral design inside the letter 'o'. Text is black on a white background.
Stylized logo of the word 'pozy' with a design element in the letter 'o'.
Logo with the word 'pozy' in stylized letters
A stylized letter 'P' logo with a decorative diamond element in the center.
Black Naruto symbol on white background, representing a stylized leaf with four points radiating from the center.

LOGO & VARIATIONS

Close-up of a pastel-colored delphinium flower cluster with soft purple and white hues.
Black line art leaf design within an arched frame, with "FFC" text below.
Stylized leaf logo of FFC with arch-shaped outline and letters "FFC" below.
Abstract symmetrical window-like design with arch and leaf motif in black on white background.
Logo for the Frequent Flower Club by Pozzy, featuring an abstract leaf design.
Logo reading 'The Frequent Flower Club' with a geometric flower emblem, located in Miami Beach, FL, offered by Pozy as a subscription flower service.
Frequent Flower Club logo with stylized plant icon
A series of five circles with the letter 'p' inside, each with different background colors: white, black, green, pink, and red, followed by a yellow oval with a stylized design and the letters 'FFC.'
Stationery set with floral design, including menu, business card, tags, and care cards for "Pozy" with black and white botanical illustrations.
Pozy logo in stylized black font 
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